Transparent OLED Display Report 2016


The data used for this report has been compiled, based on OLED companies’ information, though wired/wireless communication or in person, and participation in exhibitions, conferences, and seminars with the organizers’ consent.

The market forecast data in this report has been collected through simulation based on expected operation rate and yield rate on the basis of UBI Research’s DB in accordance with investment trends and the technological level of AMOLED panel companies.


What is Transparent Display?
As the growth rate of display market is gradually decreasing, now is the time market expansion through new technology is needed. Transparent display is a technology with great potential for new market creation through diverse application in terms of function and design. Also, with Samsung Display’s announcement of transparent OLED display mass production in 2016, display companies are anticipating that the transparent display, along with flexible display, will become market’s new growth engine. This report includes transparent display’s definition, current status, and categorization, in order to assist in responding to new technology.

Transparent Display Application Trend
The current and future applications of transparent display are compiled. Each application’s transparent display trend and technology development status were analyzed for easier understanding of transparent display application trend and development direction to suggest ways forward for display related companies.

Transparent OLED vs. Transparent LCD
Compared and analyzed OLED and LCD technology, representative technology that can produce transparent display, using diverse methods including actualization method and key comparison factors.

Trend Analysis of Transparent OLED Panel Companies
Compiled key OLED panel companies’ transparent OLED display exhibition trend and development status, to forecast transparent OLED display mass production timing of key panel companies.

Transparent OLED History
Organized transparent OLED history in terms of key panel companies and operation methods (AM, PM), for the understanding of development products.

Transparent OLED Technology Issues
Factors considered most important in transparent OLED actualization, visibility, transmittance, and high picture quality, are detailed in terms of latest issues, technology trend, and solutions. Through this section, latest transparent OLED related technology trend and projects that companies should mainly develop and response direction can be considered.

Transparent OLED Market Forecast
On the basis of status of key panel companies’ large area transparent AMOLED mass production line and investment trend, forecast large area transparent AMOLED market in 2016-2020. This will assist in related companies’ market analysis and business strategy planning.

Samsung Display Transparent OLED Patent Analysis
Samsung Display is about to mass produce large area transparent AMOLED. Through the analysis of Samsung Display’s patents registered in 2010-2015, analyzed current transparent AMOLED’s key technology issues.

Format : PDF / Page : 100p / Updated : 2016. 01


1. Outline

2. What is Transparent Display?

3. Transparent Display Application Trend

4. Transparent OLED vs. Transparent LCD

5. Trend Analysis of Transparent OLED Panel Companies
5.1 Samsung Display
5.2 LG Display
5.3 BOE

6. Transparent OLED History
6.1 Transparent OLED Display History
6.4 Transparent OLED Lighting

7. Transparent OLED Technology
7.1 Outline
7.2 Transmittance
7.3 Visibility
7.4 High Picture Quality
7.5 Conclusion

8. Transparent OLED Market Forecast (2016-2020)
8.1 Outline
8.2 Transparent AMOLED Market

9. Samsung Display Transparent OLED Patent Analysis
9.1 Outline
9.2 Analysis
9.3 Conclusion



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